Limited to This Fall! 13 Stunning Autumn Destinations in Korea โ Check Them Out on VISITKOREA Now!
Discover the โGOLDEN: Step into Autumn Colors of Koreaโ Campaign by the Korea Tourism Organization
As cool breezes begin to blow and the mountains turn gold and crimson, Korea welcomes its most breathtaking season of the year โ autumn.
Itโs the perfect time for travelers to explore scenic landscapes, seasonal delicacies, and vibrant local festivals.
To celebrate this enchanting season, the Korea Tourism Organization (KTO) has launched a special campaign on its integrated tourism platform VISITKOREA (visitkorea.or.kr) โ
โGOLDEN: Step into Autumn Colors of Korea.โ
Running from September 17 to October 19, this month-long special feature introduces 13 of Koreaโs most spectacular autumn destinations, along with food, festivals, and travel ideas.
๐ 13 Must-Visit Autumn Spots Across Korea
The campaign highlights Koreaโs most beloved autumn destinations, carefully selected through data analysis of user activity and social trends.
Among them are:
- Bulguksa Temple (Gyeongju) โ a timeless UNESCO heritage site surrounded by fiery red leaves
- Naejangsan Mountain (Jeongeup, Jeollabuk-do) โ one of Koreaโs most famous foliage mountains
- Nami Island (Chuncheon, Gangwon-do) โ the romantic filming site from Winter Sonata
In addition, the iconic N Seoul Tower (Yongsan, Seoul) joins the list, boosted by its recent appearance in the hit animation K-POP Demon Hunters.
Each of these 13 autumn destinations reflects Koreaโs rich blend of culture and nature โ
perfect for travelers seeking authentic seasonal experiences beyond the typical city attractions.
๐ฅข Taste the Season: Koreaโs Autumn Delicacies and Festivals
No Korean autumn is complete without its seasonal foods.
This campaign also shines a spotlight on some lesser-known but much-loved local specialties:
- Grilled gizzard shad (Jeono) โ a fragrant fish enjoyed only in autumn
- King prawns (Deha) โ sweet and juicy, perfect for BBQ or hot pot
- Cockles (Ggomak) โ a flavorful shellfish dish popular in the southern regions
Visitors can also explore regional autumn festivals filled with color and tradition:
- Royal Culture Festival (Seoul) โ experience Koreaโs royal heritage in the palaces
- Jinju Namgang Lantern Festival (Jinju, Gyeongsangnam-do) โ a spectacular river filled with floating lanterns
- Gangneung Coffee Festival (Gangneung, Gangwon-do) โ where the aroma of roasted beans fills the autumn air
Each festival captures the warm, nostalgic spirit of Korean autumn.
โ๏ธ From Inspiration to Action: Travel Courses & Real Itineraries
What makes this campaign stand out is that itโs not just about information โ
itโs designed to help travelers plan real trips.
VISITKOREA introduces travel routes that connect the recommended fall destinations,
along with ready-to-book travel products for visitors who want to experience autumn in Korea firsthand.
Plus, thereโs a special giveaway event!
By sharing the campaign on social media, participants can enter a lucky draw to win exclusive gifts โ
a fun way to stay engaged while discovering new places.
๐ฌ โMore Than Just Sightseeing โ Inspiring Real Travelโ
According to Park So-Young, Manager of the Overseas Digital Marketing Team at KTO,
โThis campaign goes beyond simply introducing famous spots.
We designed it to connect destinations, travel courses, and actual products to encourage real visits to Korea.โ
She added, โWeโll continue to release creative and engaging content that sparks travel inspiration among global audiences.โ
๐ Experience the Beauty of Korean Autumn โ Only on VISITKOREA
Among all four seasons, autumn in Korea is truly special โ vivid foliage, festive energy, flavorful cuisine, and heartfelt hospitality.
Everything about this season invites travelers to fall in love with the country all over again.
This fall, take part in the โGOLDENโ campaign and discover 13 stunning autumn destinations waiting for you in Korea.
Plan your journey now on ๐ VISITKOREA (visitkorea.or.kr).
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