To Japanese tourists visiting Korea, here’s an introduction to the attractive products you can discover in Korea.
Namdaemun Market
How to get there: About a 5-minute walk from Hoehyeon Station (Line 4), Exit 5

Popular Products:
- Korean Traditional Clothing (Hanbok): Vibrant designs, perfect for commemorative photos.
- Accessories: A variety of handmade earrings and necklaces.
- Korean Traditional Sweets: Yeot (Korean taffy) or Gangjeong (crispy rice sweets), mildly sweet and well-suited to Japanese tastes.
Food Recommendations:
- Kalguksu: Enjoy with warm, comforting broth.
- Hotteok: Sweet snack filled with brown sugar and nuts.
Dongdaemun Market
How to get there: Right on foot from Dongdaemun Station (Lines 1 & 4)
Popular Products:
- Latest Fashion: Clothing reflecting Korean trends, available at reasonable prices.
- Fabrics and Craft Supplies: A variety of materials perfect for those who enjoy knitting or handicrafts.
Food Recommendations:
- Tteokbokki: Spicy sauce with an addictive flavor.
- Sundae: A unique delicacy with distinct taste.
Gwangjang Market
How to get there: Right on foot from Jongno 5-ga Station (Line 1)

Popular Products:
- Korean Traditional Bojagi (Wrapping Cloth): Colorful fabrics perfect for interior decoration or gifts.
- Hanbok Accessories: Cute items such as hair ornaments and pouches.
Food Recommendations:
- Bindaetteok (Mung Bean Pancake): Crispy on the outside, chewy on the inside.
- Makgeolli (Korean Traditional Rice Wine): Pairs perfectly with bindaetteok.
Tongin Market
How to get there: 10-minute walk from Gyeongbokgung Station (Line 3)

Popular Products:
- Korean Traditional Dosirak (Lunchbox): Choose your favorite side dishes to make your own personalized lunchbox.
- Korean Traditional Tea: Recommended for health-conscious visitors, such as omija tea and yuzu tea.
Food Recommendations:
- Kimchi Jjigae (Kimchi Stew): Rich and deep-flavored broth.
- Japchae (Stir-fried Glass Noodles): Sweet and savory seasoning pairs perfectly with rice.
Insadong
How to get there: 5-minute walk from Anguk Station (Line 3)
Popular Products:
- Korean Traditional Crafts: Pottery, calligraphy supplies, and more—perfect for art lovers.
- Korean Traditional Fans: Useful for summer heat and ideal as souvenirs.
Food Recommendations:
- Hanjeongsik (Korean Traditional Set Meal): Enjoy a variety of side dishes in a full-course style.
- Korean Traditional Tea & Sweets: Relax in a calm teahouse atmosphere.
Korean traditional markets are full of unique products and foods that you won’t find in Japan. Be sure to visit these markets on your trip to Korea for a special experience.
Summary
Korea’s traditional markets are more than just shopping spots—they offer a unique chance to experience Korean culture, daily life, and flavors all at once. From colorful souvenirs and distinctive handicrafts to mouthwatering street food, these markets have something for everyone. When visiting Korea, be sure to explore a traditional market and enjoy a truly memorable part of your trip!
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